GEV vs MAR: Which Is the Better Buy?

Side-by-side comparison of GE Vernova Inc. and Marriott International, Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-25.
GE Vernova Inc. Β· Industrials
$1,014.75
-16.2% upside to fair value
Med Conviction Grade C+
VS
Marriott International, Inc. Β· Consumer Cyclical
$366.24
-3.4% upside to fair value
Med Conviction Grade C
QuantHub Verdict
MAR has more upside to fair value (-3.4%). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric GEV MAR
Current Price $1,014.75 $366.24
Fair Value Estimate $850.00 $353.64
Upside to Fair Value -16.2% -3.4%
Market Cap $270.3B $96.6B
Forward P/E 34.3x β€”
EV / EBITDA 25.6x 23.8x
Price / Sales 6.6x 3.7x
Price / FCF 22.0x 31.6x
Revenue Growth YoY +15.0% +6.2%
Gross Margin 21.3% 21.4%
Operating Margin 5.9% 16.0%
Return on Equity 30.0% -74.1%
Dividend Yield 0.17% 0.75%
FCF Yield 4.5% 3.17%
Analyst Consensus Buy Hold
Investment Thesis
GEV β€” GE Vernova Inc.
GE Vernova is the premier pure-play on the electricity side of the AI infrastructure supercycle. Its Power (heavy-duty gas turbines) and Electrification (grid equipment) segments are structurally supply-constrained, backed by a record $176B backlog that management says is 'mostly sold out through 2030.' The company raised FY2026 guidance for a second straight quarter to $45.5-46.5B revenue and $1…
MAR β€” Marriott International, Inc.
Marriott International is a global asset-light hotel franchisor, manager and licensor whose high-quality brands, nearly 283 million Bonvoy members, more than 9,900 properties across 146 countries and record 4,107-property development pipeline create meaningful network, distribution and brand advantages. Q1 2026 demonstrated resilient underlying fee economics: adjusted revenue excluding cost-reimb…
Accumulation Zones
Metric GEV MAR
Zone Low $640.00 $265.23
Zone High $723.00 $300.59
In Buy Zone? No No
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