GE vs MAR: Which Is the Better Buy?
Side-by-side comparison of GE Aerospace and Marriott International, Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-04-18.
GE Aerospace Β· Industrials
$308.35
-44.2% upside to fair value
Grade D
High Quality
VS
Marriott International, Inc. Β· Consumer Cyclical
$377.93
-16.6% upside to fair value
Grade D
QuantHub Verdict
MAR has more upside to fair value
(-16.6%).
GE trades at a lower forward P/E
(37.8x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
GE |
MAR |
| Current Price |
$308.35 |
$377.93 |
| Fair Value Estimate |
$171.94 |
$315.15 |
| Upside to Fair Value |
-44.2%
|
-16.6%
|
| Market Cap |
$325.2B |
$100.2B |
| Forward P/E |
37.8x
|
39.0x
|
| EV / EBITDA |
27.9x
|
25.3x
|
| Price / Sales |
7.2x
|
3.8x
|
| Price / FCF |
45.2x
|
34.6x
|
| Revenue Growth YoY |
+18.5%
|
+3.1%
|
| Gross Margin |
36.8%
|
21.3%
|
| Operating Margin |
19.1%
|
15.8%
|
| Return on Equity |
46.6%
|
-79.9%
|
| Dividend Yield |
0.44% |
0% |
| FCF Yield |
2.21%
|
2.89%
|
| Analyst Consensus |
Strong Buy
|
Hold
|
Investment Thesis
GE Aerospace is the dominant pure-play aerospace engine company globally, operating through Commercial Engines and Services and Defense and Propulsion Technologies segments. The company delivered 18.5% revenue growth to $45.9 billion in 2025, driven by LEAP engine deliveries, a $190 billion backlog, and robust aftermarket services that generate majority profits. CEO Larry Culp has executed a remaβ¦
Marriott International operates the world's largest hospitality portfolio with approximately 8,900 to 9,000 properties across 141 countries and over 30 brands, supported by the largest loyalty program with 203 to 210 million members. The company benefits from a durable competitive moat driven by scale, brand strength, and network effects. However, despite steady revenue growth of 3.1% year-over-yβ¦
Accumulation Zones
| Metric |
GE |
MAR |
| Zone Low |
$128.96 |
$236.36 |
| Zone High |
$146.15 |
$267.88 |
| In Buy Zone? |
No
|
No
|