ETN vs NOW: Which Is the Better Buy?
Side-by-side comparison of Eaton Corporation plc and ServiceNow, Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-08-06.
Eaton Corporation plc Β· Industrials
$447.28
-9.5% upside to fair value
Med Conviction
Grade C+
VS
ServiceNow, Inc. Β· Technology
$103.24
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
NOW has more upside to fair value
(+45.0%).
ETN trades at a lower forward P/E
(33.2x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
ETN |
NOW |
| Current Price |
$447.28 |
$103.24 |
| Fair Value Estimate |
$405.00 |
$149.70 |
| Upside to Fair Value |
-9.5%
|
+45.0%
|
| Market Cap |
$173.7B |
$106.5B |
| Forward P/E |
33.2x
|
61.1x
|
| EV / EBITDA |
30.0x
|
32.9x
|
| Price / Sales |
5.8x
|
7.6x
|
| Price / FCF |
38.6x
|
23.0x
|
| Revenue Growth YoY |
+21.0%
|
+22.1%
|
| Gross Margin |
35.9%
|
76.6%
|
| Operating Margin |
17.7%
|
13.4%
|
| Return on Equity |
18.9%
|
15.0%
|
| Dividend Yield |
0.98% |
0% |
| FCF Yield |
2.59%
|
4.35%
|
| Analyst Consensus |
Buy
|
Strong Buy
|
Investment Thesis
Eaton is a 115-year-old power management company whose Electrical Americas, Electrical Global and Aerospace segments have become a core beneficiary of the same AI data-center, grid modernization and reshoring supercycle driving GE Vernova and Vertiv. Q2 2026 results were record-setting: revenue of $8.5 billion (up 21% year over year, 14% organic), adjusted EPS of $3.15, and segment margins of 23.β¦
ServiceNow, Inc. operates in the technology sector specializing in software applications, delivering high-quality enterprise cloud solutions with a durable competitive moat evidenced by a 15% return on equity and strong gross margins of 76.6%. The company is currently in an investing growth phase with 22.1% revenue growth in the most recent quarter, although earnings growth is modest at 2.0%. Desβ¦
Accumulation Zones
| Metric |
ETN |
NOW |
| Zone Low |
$305.00 |
$112.27 |
| Zone High |
$345.00 |
$127.24 |
| In Buy Zone? |
No
|
Yes
|