ETN vs MAR: Which Is the Better Buy?
Side-by-side comparison of Eaton Corporation plc and Marriott International, Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-08-06.
Eaton Corporation plc Β· Industrials
$447.28
-9.5% upside to fair value
Med Conviction
Grade C+
VS
Marriott International, Inc. Β· Consumer Cyclical
$366.24
-3.4% upside to fair value
Med Conviction
Grade C
QuantHub Verdict
MAR has more upside to fair value
(-3.4%).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
ETN |
MAR |
| Current Price |
$447.28 |
$366.24 |
| Fair Value Estimate |
$405.00 |
$353.64 |
| Upside to Fair Value |
-9.5%
|
-3.4%
|
| Market Cap |
$173.7B |
$96.6B |
| Forward P/E |
33.2x
|
β
|
| EV / EBITDA |
30.0x
|
23.8x
|
| Price / Sales |
5.8x
|
3.7x
|
| Price / FCF |
38.6x
|
31.6x
|
| Revenue Growth YoY |
+21.0%
|
+6.2%
|
| Gross Margin |
35.9%
|
21.4%
|
| Operating Margin |
17.7%
|
16.0%
|
| Return on Equity |
18.9%
|
-74.1%
|
| Dividend Yield |
0.98% |
0.75% |
| FCF Yield |
2.59%
|
3.17%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Eaton is a 115-year-old power management company whose Electrical Americas, Electrical Global and Aerospace segments have become a core beneficiary of the same AI data-center, grid modernization and reshoring supercycle driving GE Vernova and Vertiv. Q2 2026 results were record-setting: revenue of $8.5 billion (up 21% year over year, 14% organic), adjusted EPS of $3.15, and segment margins of 23.β¦
Marriott International is a global asset-light hotel franchisor, manager and licensor whose high-quality brands, nearly 283 million Bonvoy members, more than 9,900 properties across 146 countries and record 4,107-property development pipeline create meaningful network, distribution and brand advantages. Q1 2026 demonstrated resilient underlying fee economics: adjusted revenue excluding cost-reimbβ¦
Accumulation Zones
| Metric |
ETN |
MAR |
| Zone Low |
$305.00 |
$265.23 |
| Zone High |
$345.00 |
$300.59 |
| In Buy Zone? |
No
|
No
|