DIS vs GOOG: Which Is the Better Buy?
Side-by-side comparison of The Walt Disney Company and Alphabet Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-04.
The Walt Disney Company · Communication Services
$101.31
+66.6% upside to fair value
Grade B
VS
Alphabet Inc. · Communication Services
$339.40
-4.4% upside to fair value
Grade D
High Quality
QuantHub Verdict
DIS has more upside to fair value
(+66.6%).
DIS trades at a lower forward P/E
(14.8x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
DIS |
GOOG |
| Current Price |
$101.31 |
$339.40 |
| Fair Value Estimate |
$168.80 |
$324.34 |
| Upside to Fair Value |
+66.6%
|
-4.4%
|
| Market Cap |
$179.5B |
$4,105.7B |
| Forward P/E |
14.8x
|
31.2x
|
| EV / EBITDA |
11.4x
|
23.1x
|
| Price / Sales |
1.9x
|
10.3x
|
| Price / FCF |
25.4x
|
56.4x
|
| Revenue Growth YoY |
+5.2%
|
+11.3%
|
| Gross Margin |
37.3%
|
59.7%
|
| Operating Margin |
14.2%
|
32.0%
|
| Return on Equity |
11.3%
|
35.0%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
3.93%
|
1.77%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
The Walt Disney Company operates as a diversified entertainment giant with strong competitive advantages from its vast intellectual property portfolio, global theme parks, and growing direct-to-consumer streaming platforms. The company demonstrates medium business quality with a durable moat supported by iconic brands and infrastructure, but faces execution risks in streaming profitability and pa…
Alphabet Inc. operates as a global leader in internet content, advertising, cloud computing, and AI technologies, with dominant market positions in search, browser, and mobile operating systems. The company benefits from a high-quality business model characterized by a durable competitive moat, strong revenue growth of 11.3% year-over-year, and robust profitability with net margins of 32.8%. Desp…
Accumulation Zones
| Metric |
DIS |
GOOG |
| Zone Low |
$126.60 |
$243.25 |
| Zone High |
$143.48 |
$275.69 |
| In Buy Zone? |
Yes
|
No
|