DE vs GOOGL: Which Is the Better Buy?
Side-by-side comparison of Deere & Company and Alphabet Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-06-20.
Deere & Company · Industrials
$589.24
-29.6% upside to fair value
Grade D
High Quality
VS
Alphabet Inc. · Communication Services
$368.03
-17.8% upside to fair value
Grade D
High Quality
QuantHub Verdict
GOOGL has more upside to fair value
(-17.8%).
GOOGL trades at a lower forward P/E
(27.8x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
DE |
GOOGL |
| Current Price |
$589.24 |
$368.03 |
| Fair Value Estimate |
$414.61 |
$302.41 |
| Upside to Fair Value |
-29.6%
|
-17.8%
|
| Market Cap |
$159.1B |
$4,451.3B |
| Forward P/E |
33.3x
|
27.8x
|
| EV / EBITDA |
18.8x
|
20.6x
|
| Price / Sales |
3.4x
|
10.5x
|
| Price / FCF |
42.2x
|
69.1x
|
| Revenue Growth YoY |
+6.7%
|
+21.8%
|
| Gross Margin |
35.4%
|
60.4%
|
| Operating Margin |
18.4%
|
32.7%
|
| Return on Equity |
18.3%
|
39.0%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
2.37%
|
1.45%
|
| Analyst Consensus |
Hold
|
Strong Buy
|
Investment Thesis
Deere & Company is a leading global manufacturer of agricultural, construction, and forestry machinery with a durable competitive moat anchored by its number one market share in large agricultural equipment and a dense dealer network. The company benefits from embedded precision agriculture technology that widens its competitive gap, particularly in North America where it holds 40 to 60 percent m…
Alphabet Inc. operates as a global leader in internet content and information services, primarily through its Google Services segment which dominates digital advertising, alongside a rapidly growing Google Cloud business. The company benefits from a durable competitive moat driven by its brand, network effects, and intangible assets such as AI capabilities. Despite strong fundamentals including 2…
Accumulation Zones
| Metric |
DE |
GOOGL |
| Zone Low |
$310.96 |
$226.81 |
| Zone High |
$352.42 |
$257.05 |
| In Buy Zone? |
No
|
No
|