CRM vs WFC: Which Is the Better Buy?

Side-by-side comparison of Salesforce, Inc. and Wells Fargo & Company โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-17.
Salesforce, Inc. ยท Technology
$169.52
+45.0% upside to fair value
Grade A High Quality
VS
Wells Fargo & Company ยท Financial Services
$87.53
+18.1% upside to fair value
Med Conviction Grade B High Quality
QuantHub Verdict
CRM has more upside to fair value (+45.0%). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric CRM WFC
Current Price $169.52 $87.53
Fair Value Estimate $245.80 $103.38
Upside to Fair Value +45.0% +18.1%
Market Cap $138.8B $267.8B
Forward P/E 19.6x โ€”
EV / EBITDA 12.3x 15.8x
Price / Sales 3.2x 2.1x
Price / FCF 9.5x 226.4x
Revenue Growth YoY +13.3% +11.3%
Gross Margin 77.6% 64.5%
Operating Margin 21.9% 21.2%
Return on Equity 14.9% 12.6%
Dividend Yield 0% 2.06%
FCF Yield 10.56% 0.44%
Analyst Consensus Buy Hold
Investment Thesis
CRM โ€” Salesforce, Inc.
Salesforce, Inc. is a leading provider of cloud-based software applications primarily focused on customer relationship management (CRM). The company exhibits high business quality with a durable competitive moat supported by strong gross margins of 77.6%, solid operating margin of 21.9%, and a robust return on equity of 14.9%. Recent quarterly revenue growth of 13.3% and earnings growth of 36.7% โ€ฆ
WFC โ€” Wells Fargo & Company
Wells Fargo is a diversified U.S. bank operating consumer and commercial banking, corporate and investment banking, and wealth management, supported by a large deposit franchise, a $2.3 trillion asset base, nationwide advisory distribution, and increasingly relevant capital-markets capabilities. Business quality is high but not without legacy constraints: return on equity is 12.6%, gross margin iโ€ฆ
Accumulation Zones
Metric CRM WFC
Zone Low $184.35 $77.53
Zone High $208.93 $87.87
In Buy Zone? Yes Yes
โ† CRM Research    WFC Research โ†’    All Research