CRM vs MELI: Which Is the Better Buy?
Side-by-side comparison of Salesforce, Inc. and MercadoLibre, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-04-16.
Salesforce, Inc. · Technology
$181.22
+161.6% upside to fair value
High Conviction
Grade A-
VS
MercadoLibre, Inc. · Consumer Cyclical
$1,767.42
+41.4% upside to fair value
High Conviction
Grade A
QuantHub Verdict
CRM has more upside to fair value
(+161.6%).
CRM trades at a lower forward P/E
(22.7x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
CRM |
MELI |
| Current Price |
$181.22 |
$1,767.42 |
| Fair Value Estimate |
$474.00 |
$2,500.00 |
| Upside to Fair Value |
+161.6%
|
+41.4%
|
| Market Cap |
$169.8B |
$89.6B |
| Forward P/E |
22.7x
|
35.0x
|
| EV / EBITDA |
—
|
18.5x
|
| Price / Sales |
4.1x
|
3.1x
|
| Price / FCF |
11.8x
|
8.9x
|
| Revenue Growth YoY |
+9.2%
|
+39.1%
|
| Gross Margin |
77.7%
|
44.5%
|
| Operating Margin |
21.5%
|
11.1%
|
| Return on Equity |
12.4%
|
33.7%
|
| Dividend Yield |
— |
0% |
| FCF Yield |
8.5%
|
12.1%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
Salesforce is the leading global provider of CRM software, offering a strong competitive moat through market dominance and high switching costs, complemented by acquisitions like Slack and Tableau, with excellent margins above 77% gross and robust free cash flow of $15.16 per share. Despite decelerating revenue growth at 9.2% YoY and negative earnings growth of -6.9%, the business remains high-qu…
MercadoLibre is the dominant e-commerce and fintech ecosystem across Latin America, operating the largest marketplace and digital payments platform in a region with 670M+ people where e-commerce penetration is still under 15%. Revenue grew 39% to $28.9B in FY2025 with $10.8B in free cash flow — a 12% FCF yield at current prices. The company is trading at its 5-year P/S minimum (3.1x) and P/FCF mi…
Accumulation Zones
| Metric |
CRM |
MELI |
| Zone Low |
$356.00 |
$1,875.00 |
| Zone High |
$403.00 |
$2,125.00 |
| In Buy Zone? |
Yes
|
Yes
|