CRM vs JPM: Which Is the Better Buy?

Side-by-side comparison of Salesforce, Inc. and JPMorgan Chase & Co. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-04-16.
Salesforce, Inc. Β· Technology
$181.22
+161.6% upside to fair value
High Conviction Grade A-
VS
JPMorgan Chase & Co. Β· Financial Services
$309.87
-6.4% upside to fair value
High Conviction Grade A-
QuantHub Verdict
CRM has more upside to fair value (+161.6%). JPM trades at a lower forward P/E (14.3x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric CRM JPM
Current Price $181.22 $309.87
Fair Value Estimate $474.00 $290.00
Upside to Fair Value +161.6% -6.4%
Market Cap $169.8B $835.7B
Forward P/E 22.7x 14.3x
EV / EBITDA β€” 17.6x
Price / Sales 4.1x 3.0x
Price / FCF 11.8x β€”
Revenue Growth YoY +9.2% +3.3%
Gross Margin 77.7% 59.99%
Operating Margin 21.5% 25.9%
Return on Equity 12.4% 15.95%
Dividend Yield β€” 1.9%
FCF Yield 8.5% β€”
Analyst Consensus Strong Buy Overweight
Investment Thesis
CRM β€” Salesforce, Inc.
Salesforce is the leading global provider of CRM software, offering a strong competitive moat through market dominance and high switching costs, complemented by acquisitions like Slack and Tableau, with excellent margins above 77% gross and robust free cash flow of $15.16 per share. Despite decelerating revenue growth at 9.2% YoY and negative earnings growth of -6.9%, the business remains high-qu…
JPM β€” JPMorgan Chase & Co.
JPMorgan Chase is the largest U.S. bank by assets ($4.4T) and the most diversified financial services franchise globally, operating across consumer banking, investment banking, commercial banking, and asset management. Under Jamie Dimon's two-decade leadership, the firm has consistently gained market share, delivered sector-leading ROE of 16%, and invested aggressively in technology ($17B+ annual…
Accumulation Zones
Metric CRM JPM
Zone Low $356.00 $220.00
Zone High $403.00 $250.00
In Buy Zone? Yes No
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