COST vs SMCI: Which Is the Better Buy?

Side-by-side comparison of Costco Wholesale Corporation and Super Micro Computer, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-08.
Costco Wholesale Corporation ยท Consumer Defensive
$947.50
-1.4% upside to fair value
Grade C High Quality
VS
Super Micro Computer, Inc. ยท Technology
$30.66
+45.0% upside to fair value
Grade B
QuantHub Verdict
SMCI has more upside to fair value (+45.0%). SMCI trades at a lower forward P/E (14.7x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric COST SMCI
Current Price $947.50 $30.66
Fair Value Estimate $933.84 $44.46
Upside to Fair Value -1.4% +45.0%
Market Cap $420.2B $18.4B
Forward P/E 47.6x 14.7x
EV / EBITDA 28.3x 13.6x
Price / Sales 1.4x 0.6x
Price / FCF 47.7x -2.7x
Revenue Growth YoY +11.6% +122.7%
Gross Margin 12.9% 8.4%
Operating Margin 3.8% 4.5%
Return on Equity 28.3% 18.2%
Dividend Yield 0% 0%
FCF Yield 2.1% โ€”
Analyst Consensus Buy Hold
Investment Thesis
COST โ€” Costco Wholesale Corporation
Costco Wholesale Corporation operates as a membership-only warehouse club offering a wide range of merchandise at low prices. The company exhibits high business quality with a durable competitive moat driven by cost advantages, strong brand loyalty, and efficient operations, reflected in a robust ROE of 28.3% and solid revenue growth of 11.6% in the most recent quarter. Despite these strengths, tโ€ฆ
SMCI โ€” Super Micro Computer, Inc.
Super Micro Computer, Inc. is a technology company specializing in server and storage systems, with a strong focus on AI infrastructure. The business quality is medium due to its founder-led management with over 30 years of tenure, a widening moat driven by systems engineering and close partnerships with Nvidia, and rapid revenue growth of 122.7% in the most recent quarter. However, the company fโ€ฆ
Accumulation Zones
Metric COST SMCI
Zone Low $700.38 $33.34
Zone High $793.76 $37.79
In Buy Zone? No Yes
โ† COST Research    SMCI Research โ†’    All Research