COST vs DE: Which Is the Better Buy?
Side-by-side comparison of Costco Wholesale Corporation and Deere & Company — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-25.
Costco Wholesale Corporation · Consumer Defensive
$896.48
+24.7% upside to fair value
Med Conviction
Grade B
High Quality
VS
Deere & Company · Industrials
$703.12
-12.2% upside to fair value
Med Conviction
Grade C
High Quality
QuantHub Verdict
COST has more upside to fair value
(+24.7%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
COST |
DE |
| Current Price |
$896.48 |
$703.12 |
| Fair Value Estimate |
$1,117.50 |
$616.99 |
| Upside to Fair Value |
+24.7%
|
-12.2%
|
| Market Cap |
$397.6B |
$189.8B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
32.7x
|
22.1x
|
| Price / Sales |
1.3x
|
4.0x
|
| Price / FCF |
42.4x
|
49.1x
|
| Revenue Growth YoY |
+11.1%
|
+7.0%
|
| Gross Margin |
17.5%
|
35.7%
|
| Operating Margin |
3.9%
|
19.0%
|
| Return on Equity |
28.0%
|
18.1%
|
| Dividend Yield |
0.62% |
0.92% |
| FCF Yield |
2.36%
|
2.04%
|
| Analyst Consensus |
Strong Buy
|
Buy
|
Investment Thesis
Costco Wholesale Corporation operates a global network of membership-based warehouse clubs, selling branded and private-label merchandise across the United States, Canada, Mexico, Japan, the United Kingdom, South Korea, Taiwan, Australia, Spain, France, Iceland, and China, supplemented by pharmacies, optical centers, food courts, hearing aid centers, tire installation, 636 gas stations, and e-com…
Deere & Company is a 1837-founded global manufacturer of agricultural, turf, and construction equipment organized across Production and Precision Agriculture, Small Agriculture and Turf, Construction and Forestry, and Financial Services, employing roughly 73,100 people under CEO John C. May. Business quality is high on franchise strength but currently strained by the large-agriculture cycle: TTM …
Accumulation Zones
| Metric |
COST |
DE |
| Zone Low |
$838.12 |
$462.74 |
| Zone High |
$949.88 |
$524.44 |
| In Buy Zone? |
Yes
|
No
|