COP vs NOW: Which Is the Better Buy?
Side-by-side comparison of ConocoPhillips and ServiceNow, Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-18.
ConocoPhillips Β· Energy
$108.44
-21.6% upside to fair value
Grade D
VS
ServiceNow, Inc. Β· Technology
$103.24
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
NOW has more upside to fair value
(+45.0%).
COP trades at a lower forward P/E
(18.4x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
COP |
NOW |
| Current Price |
$108.44 |
$103.24 |
| Fair Value Estimate |
$85.04 |
$149.70 |
| Upside to Fair Value |
-21.6%
|
+45.0%
|
| Market Cap |
$132.1B |
$106.5B |
| Forward P/E |
18.4x
|
61.1x
|
| EV / EBITDA |
6.1x
|
32.9x
|
| Price / Sales |
2.3x
|
7.6x
|
| Price / FCF |
8.6x
|
23.0x
|
| Revenue Growth YoY |
-2.5%
|
+22.1%
|
| Gross Margin |
29.2%
|
76.6%
|
| Operating Margin |
18.3%
|
13.4%
|
| Return on Equity |
11.3%
|
15.0%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
11.64%
|
4.35%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
ConocoPhillips is a major player in the Energy sector focused on Oil & Gas Exploration & Production. The company demonstrates medium business quality with a stable competitive position but faces earnings pressure as reflected in a 23.4% decline in earnings and a 2.5% decline in revenue in the most recent quarter year-over-year. Despite a solid ROE of 11.3% and attractive margins (gross margin 29.β¦
ServiceNow, Inc. operates in the technology sector specializing in software applications, delivering high-quality enterprise cloud solutions with a durable competitive moat evidenced by a 15% return on equity and strong gross margins of 76.6%. The company is currently in an investing growth phase with 22.1% revenue growth in the most recent quarter, although earnings growth is modest at 2.0%. Desβ¦
Accumulation Zones
| Metric |
COP |
NOW |
| Zone Low |
$63.78 |
$112.27 |
| Zone High |
$72.28 |
$127.24 |
| In Buy Zone? |
No
|
Yes
|