CAT vs CRM: Which Is the Better Buy?
Side-by-side comparison of Caterpillar Inc. and Salesforce, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-13.
Caterpillar Inc. · Industrials
$912.14
-47.9% upside to fair value
Grade D
High Quality
VS
Salesforce, Inc. · Technology
$182.14
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
CRM has more upside to fair value
(+45.0%).
CRM trades at a lower forward P/E
(22.8x).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
CAT |
CRM |
| Current Price |
$912.14 |
$182.14 |
| Fair Value Estimate |
$475.00 |
$264.10 |
| Upside to Fair Value |
-47.9%
|
+45.0%
|
| Market Cap |
$420.2B |
$173.0B |
| Forward P/E |
44.9x
|
22.8x
|
| EV / EBITDA |
30.0x
|
14.4x
|
| Price / Sales |
5.9x
|
4.2x
|
| Price / FCF |
36.7x
|
12.0x
|
| Revenue Growth YoY |
+22.2%
|
+12.1%
|
| Gross Margin |
32.5%
|
77.7%
|
| Operating Margin |
16.6%
|
21.5%
|
| Return on Equity |
47.5%
|
12.4%
|
| Dividend Yield |
1.5% |
0% |
| FCF Yield |
2.73%
|
8.33%
|
| Analyst Consensus |
Hold
|
Buy
|
Investment Thesis
Caterpillar is the world's leading manufacturer of construction and mining equipment, with diversified revenue across Construction Industries, Resource Industries, Energy & Transportation, and Cat Financial. Q1 2026 results reported April 30 showed revenue of $17.4 billion (+22.2% YoY) and EPS of $5.50 (+30.3% YoY), driven by powerful demand from data center build-outs (large engine and power gen…
Salesforce, Inc. is a leading enterprise software company specializing in cloud-based customer relationship management and enterprise applications. The company benefits from a durable competitive moat anchored by pioneering SaaS delivery, a large and growing customer base, and a diversified revenue mix with Service Cloud as the largest segment generating $9.05 billion in FY2025. Salesforce exhibi…
Accumulation Zones
| Metric |
CAT |
CRM |
| Zone Low |
$356.00 |
$198.08 |
| Zone High |
$404.00 |
$224.49 |
| In Buy Zone? |
No
|
Yes
|