BLK vs NOW: Which Is the Better Buy?
Side-by-side comparison of BlackRock, Inc. and ServiceNow, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-18.
BlackRock, Inc. · Financial Services
$1,025.44
+31.0% upside to fair value
Grade A
High Quality
VS
ServiceNow, Inc. · Technology
$103.24
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
NOW has more upside to fair value
(+45.0%).
BLK trades at a lower forward P/E
(24.2x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
BLK |
NOW |
| Current Price |
$1,025.44 |
$103.24 |
| Fair Value Estimate |
$1,343.02 |
$149.70 |
| Upside to Fair Value |
+31.0%
|
+45.0%
|
| Market Cap |
$158.9B |
$106.5B |
| Forward P/E |
24.2x
|
61.1x
|
| EV / EBITDA |
16.0x
|
32.9x
|
| Price / Sales |
5.8x
|
7.6x
|
| Price / FCF |
44.6x
|
23.0x
|
| Revenue Growth YoY |
+30.6%
|
+22.1%
|
| Gross Margin |
54.6%
|
76.6%
|
| Operating Margin |
32.9%
|
13.4%
|
| Return on Equity |
12.5%
|
15.0%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
2.24%
|
4.35%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
BlackRock, Inc. is a leading global asset management firm operating within the financial services sector, specializing in investment management and risk advisory. The company demonstrates high business quality with a durable competitive moat supported by strong brand recognition, intangible assets, and switching costs. It reported robust growth in the most recent quarter with revenue up 30.6% yea…
ServiceNow, Inc. operates in the technology sector specializing in software applications, delivering high-quality enterprise cloud solutions with a durable competitive moat evidenced by a 15% return on equity and strong gross margins of 76.6%. The company is currently in an investing growth phase with 22.1% revenue growth in the most recent quarter, although earnings growth is modest at 2.0%. Des…
Accumulation Zones
| Metric |
BLK |
NOW |
| Zone Low |
$1,007.26 |
$112.27 |
| Zone High |
$1,141.57 |
$127.24 |
| In Buy Zone? |
Yes
|
Yes
|