BAC vs MAR: Which Is the Better Buy?
Side-by-side comparison of Bank of America Corporation and Marriott International, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-04-18.
Bank of America Corporation · Financial Services
$52.54
+7.3% upside to fair value
Grade B+
VS
Marriott International, Inc. · Consumer Cyclical
$377.93
-16.6% upside to fair value
Grade D
QuantHub Verdict
BAC has more upside to fair value
(+7.3%).
BAC trades at a lower forward P/E
(12.1x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
BAC |
MAR |
| Current Price |
$52.54 |
$377.93 |
| Fair Value Estimate |
$56.39 |
$315.15 |
| Upside to Fair Value |
+7.3%
|
-16.6%
|
| Market Cap |
$377.1B |
$100.2B |
| Forward P/E |
12.1x
|
39.0x
|
| EV / EBITDA |
12.8x
|
25.3x
|
| Price / Sales |
2.0x
|
3.8x
|
| Price / FCF |
29.9x
|
34.6x
|
| Revenue Growth YoY |
-0.5%
|
+3.1%
|
| Gross Margin |
56.1%
|
21.3%
|
| Operating Margin |
19.7%
|
15.8%
|
| Return on Equity |
10.1%
|
-79.9%
|
| Dividend Yield |
2.09% |
0% |
| FCF Yield |
3.35%
|
2.89%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Bank of America is a top-two U.S. bank by assets with $3.4 trillion on its balance sheet, generating $30.5 billion in net income in 2025 on the back of 12.5% earnings growth. The bank benefits from scale in consumer deposits, a recovering investment banking franchise, and an expanding digital platform serving 47 million active users. At 12.7x trailing earnings and 1.97x sales, BAC trades at a fai…
Marriott International operates the world's largest hospitality portfolio with approximately 8,900 to 9,000 properties across 141 countries and over 30 brands, supported by the largest loyalty program with 203 to 210 million members. The company benefits from a durable competitive moat driven by scale, brand strength, and network effects. However, despite steady revenue growth of 3.1% year-over-y…
Accumulation Zones
| Metric |
BAC |
MAR |
| Zone Low |
$42.29 |
$236.36 |
| Zone High |
$47.93 |
$267.88 |
| In Buy Zone? |
No
|
No
|