BA vs TTD: Which Is the Better Buy?
Side-by-side comparison of The Boeing Company and The Trade Desk, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-09.
The Boeing Company · Industrials
$231.28
+45.0% upside to fair value
Grade C
VS
The Trade Desk, Inc. · Technology
$23.08
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
TTD trades at a lower forward P/E
(25.3x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
BA |
TTD |
| Current Price |
$231.28 |
$23.08 |
| Fair Value Estimate |
$335.36 |
$33.47 |
| Upside to Fair Value |
+45.0%
|
+45.0%
|
| Market Cap |
$181.8B |
$10.8B |
| Forward P/E |
83.4x
|
25.3x
|
| EV / EBITDA |
30.8x
|
14.3x
|
| Price / Sales |
2.0x
|
3.6x
|
| Price / FCF |
776.7x
|
13.0x
|
| Revenue Growth YoY |
+14.0%
|
+11.8%
|
| Gross Margin |
4.8%
|
77.8%
|
| Operating Margin |
-5.9%
|
20.3%
|
| Return on Equity |
-8723.1%
|
16.9%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
0.13%
|
7.71%
|
| Analyst Consensus |
Strong Buy
|
Hold
|
Investment Thesis
The Boeing Company is a leading global aerospace and defense firm operating across commercial airplanes, defense, space and security, and global services segments. Despite a challenging operating margin of negative 5.9% and a high trailing P/E of 83.43, Boeing is currently fairly valued with a fair value estimate of $422.56, implying an 82.7% upside from the current price of $231.28. The company …
The Trade Desk, Inc. operates a leading self-service, cloud-based programmatic advertising platform focused on demand-side platform services, primarily in connected TV and audio advertising. The company benefits from a durable competitive moat driven by network effects, high customer retention above 95%, and a founder-led management team with deep industry expertise. Despite solid revenue growth …
Accumulation Zones
| Metric |
BA |
TTD |
| Zone Low |
$251.52 |
$25.10 |
| Zone High |
$285.06 |
$28.45 |
| In Buy Zone? |
Yes
|
Yes
|