BA vs MCD: Which Is the Better Buy?
Side-by-side comparison of The Boeing Company and McDonald's Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-22.
The Boeing Company · Industrials
$201.15
+31.7% upside to fair value
Med Conviction
Grade B
VS
McDonald's Corporation · Consumer Cyclical
$252.78
+40.7% upside to fair value
Med Conviction
Grade A
High Quality
QuantHub Verdict
MCD has more upside to fair value
(+40.7%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
BA |
MCD |
| Current Price |
$201.15 |
$252.78 |
| Fair Value Estimate |
$265.00 |
$355.71 |
| Upside to Fair Value |
+31.7%
|
+40.7%
|
| Market Cap |
$159.0B |
$179.6B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
28.4x
|
15.5x
|
| Price / Sales |
1.7x
|
6.5x
|
| Price / FCF |
—
|
23.1x
|
| Revenue Growth YoY |
+8.0%
|
+3.8%
|
| Gross Margin |
4.7%
|
57.4%
|
| Operating Margin |
-5.4%
|
45.8%
|
| Return on Equity |
104.8%
|
-561.2%
|
| Dividend Yield |
0% |
2.94% |
| FCF Yield |
—
|
4.32%
|
| Analyst Consensus |
Strong Buy
|
Buy
|
Investment Thesis
Boeing is a global aerospace and defense manufacturer spanning commercial airliners, military aircraft, satellites, missile defense, and aftermarket services, with roughly 182,000 employees and a business that remains structurally advantaged by the duopoly economics of large commercial aircraft and the long-cycle, high-switching-cost nature of aerospace platforms. The business quality is currentl…
McDonald's operates a globally scaled, approximately 95% franchised restaurant system with 46,028 restaurants in more than 100 countries, combining a powerful consumer brand, real-estate-backed franchise economics, supplier scale and digital loyalty reach. Business quality is high despite meaningful leverage: TTM gross, operating and net margins are 57.4%, 45.8% and 31.7%, respectively, while loy…
Accumulation Zones
| Metric |
BA |
MCD |
| Zone Low |
$198.75 |
$266.78 |
| Zone High |
$225.25 |
$302.35 |
| In Buy Zone? |
Yes
|
Yes
|