ASML vs MRK: Which Is the Better Buy?

Side-by-side comparison of ASML Holding N.V. and Merck & Co., Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-15.
ASML Holding N.V. Β· Technology
$1,775.64
+45.0% upside to fair value
Grade B High Quality
VS
Merck & Co., Inc. Β· Healthcare
$113.87
-12.1% upside to fair value
Grade D High Quality
QuantHub Verdict
ASML has more upside to fair value (+45.0%). MRK trades at a lower forward P/E (32.0x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric ASML MRK
Current Price $1,775.64 $113.87
Fair Value Estimate $2,574.68 $100.14
Upside to Fair Value +45.0% -12.1%
Market Cap $684.4B $281.2B
Forward P/E 62.1x 32.0x
EV / EBITDA 47.1x 17.3x
Price / Sales 18.4x 4.3x
Price / FCF 69.1x 19.9x
Revenue Growth YoY +13.2% +4.3%
Gross Margin 52.6% 75.9%
Operating Margin 34.8% 27.6%
Return on Equity 52.0% 17.9%
Dividend Yield 0% 0%
FCF Yield 1.45% 5.02%
Analyst Consensus Strong Buy Hold
Investment Thesis
ASML β€” ASML Holding N.V.
ASML Holding N.V. is a leading semiconductor equipment manufacturer specializing in photolithography systems critical for chip production. The company exhibits high business quality with a durable competitive moat supported by advanced technology and strong market position, reflected in a 52% return on equity and robust margins including a 52.6% gross margin and 29.7% net margin. Despite strong r…
MRK β€” Merck & Co., Inc.
Merck & Co., Inc. is a leading global healthcare company specializing in pharmaceuticals, vaccines, and animal health products. Its business quality is high, supported by a durable competitive moat anchored in the dominant global position of Keytruda in PD-1/PD-L1 oncology, a strong vaccines portfolio including Gardasil, and scale in R&D and manufacturing. The company benefits from a seasoned lea…
Accumulation Zones
Metric ASML MRK
Zone Low $1,931.01 $75.11
Zone High $2,188.48 $85.12
In Buy Zone? Yes No
← ASML Research    MRK Research β†’    All Research