AMZN vs VRTV: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and Veritiv Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-19.
Amazon.com, Inc. · Consumer Cyclical
$251.19
+18.5% upside to fair value
Med Conviction
Grade B
High Quality
VS
Veritiv Corporation · Industrials
$169.99
-45.0% upside to fair value
Med Conviction
Grade D
QuantHub Verdict
AMZN has more upside to fair value
(+18.5%).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
AMZN |
VRTV |
| Current Price |
$251.19 |
$169.99 |
| Fair Value Estimate |
$297.67 |
$93.49 |
| Upside to Fair Value |
+18.5%
|
-45.0%
|
| Market Cap |
$2,702.1B |
$2.3B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
11.2x
|
5.4x
|
| Price / Sales |
3.5x
|
0.4x
|
| Price / FCF |
—
|
10.4x
|
| Revenue Growth YoY |
+19.6%
|
-19.0%
|
| Gross Margin |
50.8%
|
22.7%
|
| Operating Margin |
12.1%
|
5.9%
|
| Return on Equity |
30.5%
|
48.6%
|
| Dividend Yield |
0% |
1.48% |
| FCF Yield |
—
|
9.57%
|
| Analyst Consensus |
Strong Buy
|
Hold
|
Investment Thesis
Amazon.com operates a vast global retail enterprise spanning online and physical stores, third-party seller services, advertising, subscription offerings, and Amazon Web Services, the world's largest cloud infrastructure provider. The business quality is high: trailing-twelve-month gross margin of 50.8%, operating margin of 12.1%, and net margin of 17.4% reflect a durable mix shift toward high-ma…
Veritiv Corporation is a business-to-business distributor of specialty packaging, facility solutions, print, and publishing products, operating through four segments with a network of distribution centers and roughly 5,000 employees. The business quality is mixed: it generates a strong 48.6% ROE and trades at a low 7.13 trailing P/E and 5.44 EV/EBITDA, but revenue declined 19.0% year over year in…
Accumulation Zones
| Metric |
AMZN |
VRTV |
| Zone Low |
$223.25 |
$70.12 |
| Zone High |
$253.02 |
$79.47 |
| In Buy Zone? |
Yes
|
No
|