AMZN vs VRTV: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and Veritiv Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-04.
Amazon.com, Inc. · Consumer Cyclical
$242.67
+22.0% upside to fair value
Grade B
High Quality
VS
Veritiv Corporation · Industrials
$169.99
-43.3% upside to fair value
Grade D
QuantHub Verdict
AMZN has more upside to fair value
(+22.0%).
VRTV trades at a lower forward P/E
(7.1x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
AMZN |
VRTV |
| Current Price |
$242.67 |
$169.99 |
| Fair Value Estimate |
$295.95 |
$96.38 |
| Upside to Fair Value |
+22.0%
|
-43.3%
|
| Market Cap |
$2,610.4B |
$2.3B |
| Forward P/E |
28.7x
|
7.1x
|
| EV / EBITDA |
14.4x
|
5.4x
|
| Price / Sales |
3.5x
|
0.3x
|
| Price / FCF |
-1056.0x
|
10.0x
|
| Revenue Growth YoY |
+16.6%
|
-19.0%
|
| Gross Margin |
50.6%
|
22.7%
|
| Operating Margin |
11.5%
|
5.9%
|
| Return on Equity |
23.3%
|
48.6%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
—
|
9.99%
|
| Analyst Consensus |
Strong Buy
|
Hold
|
Investment Thesis
Amazon.com, Inc. operates a diversified platform with core engines in retail, AWS cloud services, and advertising, leveraging a strong competitive moat driven by scale, logistics, and technology leadership. The company exhibits high business quality with 23.3% ROE, 16.6% revenue growth, and 76.7% earnings growth in the most recent quarter, supported by a widening moat in e-commerce and cloud. Des…
Veritiv Corporation operates as a distributor primarily in packaging, facility solutions, and print markets, with a business quality characterized by scale and network density rather than proprietary products or pricing power. The company has undergone significant transformation under CEO Salvatore A. Abbate, including a take-private transaction by Clayton, Dubilier & Rice in 2023 and a strategic…
Accumulation Zones
| Metric |
AMZN |
VRTV |
| Zone Low |
$221.96 |
$72.28 |
| Zone High |
$251.56 |
$81.92 |
| In Buy Zone? |
Yes
|
No
|