AMZN vs VRT: Which Is the Better Buy?

Side-by-side comparison of Amazon.com, Inc. and Vertiv Holdings Co β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-04.
Amazon.com, Inc. Β· Consumer Cyclical
$242.67
+22.0% upside to fair value
Grade B High Quality
VS
Vertiv Holdings Co Β· Industrials
$333.05
-45.0% upside to fair value
Grade D High Quality
QuantHub Verdict
AMZN has more upside to fair value (+22.0%). AMZN trades at a lower forward P/E (28.7x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric AMZN VRT
Current Price $242.67 $333.05
Fair Value Estimate $295.95 $183.18
Upside to Fair Value +22.0% -45.0%
Market Cap $2,610.4B $127.9B
Forward P/E 28.7x 81.8x
EV / EBITDA 14.4x 55.4x
Price / Sales 3.5x 11.8x
Price / FCF -1056.0x 55.4x
Revenue Growth YoY +16.6% +30.1%
Gross Margin 50.6% 36.2%
Operating Margin 11.5% 18.5%
Return on Equity 23.3% 42.1%
Dividend Yield 0% 0%
FCF Yield β€” 1.81%
Analyst Consensus Strong Buy Strong Buy
Investment Thesis
AMZN β€” Amazon.com, Inc.
Amazon.com, Inc. operates a diversified platform with core engines in retail, AWS cloud services, and advertising, leveraging a strong competitive moat driven by scale, logistics, and technology leadership. The company exhibits high business quality with 23.3% ROE, 16.6% revenue growth, and 76.7% earnings growth in the most recent quarter, supported by a widening moat in e-commerce and cloud. Des…
VRT β€” Vertiv Holdings Co
Vertiv Holdings Co operates in the industrials sector, specializing in electrical equipment and parts with a strong focus on data center critical infrastructure. The company benefits from a durable competitive position supported by a broad product portfolio that drives approximately 75% of sales from data centers. Vertiv's business quality is high, demonstrated by a 42.1% return on equity, strong…
Accumulation Zones
Metric AMZN VRT
Zone Low $221.96 $137.38
Zone High $251.56 $155.70
In Buy Zone? Yes No
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