AMZN vs MU: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and Micron Technology, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-25.
Amazon.com, Inc. · Consumer Cyclical
$251.19
+18.5% upside to fair value
Med Conviction
Grade B
High Quality
VS
Micron Technology, Inc. · Technology
$1,080.53
+4.1% upside to fair value
Med Conviction
Grade C
High Quality
QuantHub Verdict
AMZN has more upside to fair value
(+18.5%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
AMZN |
MU |
| Current Price |
$251.19 |
$1,080.53 |
| Fair Value Estimate |
$297.67 |
$1,124.98 |
| Upside to Fair Value |
+18.5%
|
+4.1%
|
| Market Cap |
$2,702.1B |
$1,220.3B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
11.2x
|
17.6x
|
| Price / Sales |
3.5x
|
13.5x
|
| Price / FCF |
—
|
46.6x
|
| Revenue Growth YoY |
+19.6%
|
+345.7%
|
| Gross Margin |
50.8%
|
72.6%
|
| Operating Margin |
12.1%
|
65.7%
|
| Return on Equity |
30.5%
|
70.5%
|
| Dividend Yield |
0% |
0.05% |
| FCF Yield |
—
|
2.15%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
Amazon.com operates a vast global retail enterprise spanning online and physical stores, third-party seller services, advertising, subscription offerings, and Amazon Web Services, the world's largest cloud infrastructure provider. The business quality is high: trailing-twelve-month gross margin of 50.8%, operating margin of 12.1%, and net margin of 17.4% reflect a durable mix shift toward high-ma…
Micron Technology is a global leader in advanced semiconductor memory and storage, operating across Compute and Networking, Mobile, Storage, and Embedded segments with DRAM, NAND, and NOR products sold under the Micron and Crucial brands to cloud, data center, mobile, automotive, and consumer markets. The business quality is high on current fundamentals: TTM gross margin is 72.6%, TTM operating m…
Accumulation Zones
| Metric |
AMZN |
MU |
| Zone Low |
$223.25 |
$843.74 |
| Zone High |
$253.02 |
$956.23 |
| In Buy Zone? |
Yes
|
No
|