AMZN vs DELL: Which Is the Better Buy?

Side-by-side comparison of Amazon.com, Inc. and Dell Technologies Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-04-18.
Amazon.com, Inc. Β· Consumer Cyclical
$238.12
+59.3% upside to fair value
Grade B High Quality
VS
Dell Technologies Inc. Β· Technology
$196.55
+154.3% upside to fair value
Grade B
QuantHub Verdict
DELL has more upside to fair value (+154.3%). DELL trades at a lower forward P/E (21.6x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric AMZN DELL
Current Price $238.12 $196.55
Fair Value Estimate $379.40 $499.84
Upside to Fair Value +59.3% +154.3%
Market Cap $2,556.2B $132.7B
Forward P/E 32.8x 21.6x
EV / EBITDA 15.9x 16.7x
Price / Sales 3.6x 1.2x
Price / FCF 332.2x 15.5x
Revenue Growth YoY +18.4% +23.6%
Gross Margin 50.3% 20.1%
Operating Margin 11.2% 7.2%
Return on Equity 21.9% -218.2%
Dividend Yield 0% 0%
FCF Yield 0.3% 6.45%
Analyst Consensus Strong Buy Strong Buy
Investment Thesis
AMZN β€” Amazon.com, Inc.
Amazon.com, Inc. operates as the world's largest e-commerce and cloud computing company, with a diversified revenue base spanning online retail, third-party seller services, AWS cloud, advertising, and subscription services. The business quality is high due to its durable competitive moats including AWS's leadership in cloud infrastructure and Amazon's dominant e-commerce platform. Despite strong…
DELL β€” Dell Technologies Inc.
Dell Technologies Inc. is a leading global technology company specializing in computer hardware, servers, storage, and IT infrastructure solutions. Founded and led by Michael Dell, the company has a strong legacy in direct-to-consumer PC sales and has expanded into enterprise IT services through strategic acquisitions such as EMC. Dell's business quality is medium due to its competitive position …
Accumulation Zones
Metric AMZN DELL
Zone Low $284.55 $374.88
Zone High $322.49 $424.86
In Buy Zone? Yes Yes
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