AMZN vs DE: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and Deere & Company โ fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-06-20.
Amazon.com, Inc. ยท Consumer Cyclical
$244.39
-144.9% upside to fair value
Grade D
High Quality
VS
Deere & Company ยท Industrials
$589.24
-29.6% upside to fair value
Grade D
High Quality
QuantHub Verdict
DE has more upside to fair value
(-29.6%).
AMZN trades at a lower forward P/E
(28.8x).
These are model outputs โ not personalized investment advice.
See all research โ
Valuation & Fundamentals
| Metric |
AMZN |
DE |
| Current Price |
$244.39 |
$589.24 |
| Fair Value Estimate |
$-109.65 |
$414.61 |
| Upside to Fair Value |
-144.9%
|
-29.6%
|
| Market Cap |
$2,628.9B |
$159.1B |
| Forward P/E |
28.8x
|
33.3x
|
| EV / EBITDA |
14.5x
|
18.8x
|
| Price / Sales |
3.5x
|
3.4x
|
| Price / FCF |
-1063.5x
|
42.2x
|
| Revenue Growth YoY |
+16.6%
|
+6.7%
|
| Gross Margin |
50.6%
|
35.4%
|
| Operating Margin |
11.5%
|
18.4%
|
| Return on Equity |
23.3%
|
18.3%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
โ
|
2.37%
|
| Analyst Consensus |
Strong Buy
|
Hold
|
Investment Thesis
Amazon.com, Inc. operates as a global leader in e-commerce and cloud computing, with a dominant position in U.S. online retail and a rapidly growing AWS cloud segment. The company benefits from a high-quality business model characterized by strong revenue growth of 16.6% and earnings growth of 76.7% in the most recent quarter, a robust ROE of 23.3%, and high gross margins of 50.6%. However, the sโฆ
Deere & Company is a leading global manufacturer of agricultural, construction, and forestry machinery with a durable competitive moat anchored by its number one market share in large agricultural equipment and a dense dealer network. The company benefits from embedded precision agriculture technology that widens its competitive gap, particularly in North America where it holds 40 to 60 percent mโฆ
Accumulation Zones
| Metric |
AMZN |
DE |
| Zone Low |
$-82.24 |
$310.96 |
| Zone High |
$-93.20 |
$352.42 |
| In Buy Zone? |
No
|
No
|