AMZN vs DE: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and Deere & Company — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-23.
Amazon.com, Inc. · Consumer Cyclical
$251.19
+18.5% upside to fair value
Med Conviction
Grade B
High Quality
VS
Deere & Company · Industrials
$703.12
-12.2% upside to fair value
Med Conviction
Grade C
High Quality
QuantHub Verdict
AMZN has more upside to fair value
(+18.5%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
AMZN |
DE |
| Current Price |
$251.19 |
$703.12 |
| Fair Value Estimate |
$297.67 |
$616.99 |
| Upside to Fair Value |
+18.5%
|
-12.2%
|
| Market Cap |
$2,702.1B |
$189.8B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
11.2x
|
22.1x
|
| Price / Sales |
3.5x
|
4.0x
|
| Price / FCF |
—
|
49.1x
|
| Revenue Growth YoY |
+19.6%
|
+7.0%
|
| Gross Margin |
50.8%
|
35.7%
|
| Operating Margin |
12.1%
|
19.0%
|
| Return on Equity |
30.5%
|
18.1%
|
| Dividend Yield |
0% |
0.92% |
| FCF Yield |
—
|
2.04%
|
| Analyst Consensus |
Strong Buy
|
Buy
|
Investment Thesis
Amazon.com operates a vast global retail enterprise spanning online and physical stores, third-party seller services, advertising, subscription offerings, and Amazon Web Services, the world's largest cloud infrastructure provider. The business quality is high: trailing-twelve-month gross margin of 50.8%, operating margin of 12.1%, and net margin of 17.4% reflect a durable mix shift toward high-ma…
Deere & Company is a 1837-founded global manufacturer of agricultural, turf, and construction equipment organized across Production and Precision Agriculture, Small Agriculture and Turf, Construction and Forestry, and Financial Services, employing roughly 73,100 people under CEO John C. May. Business quality is high on franchise strength but currently strained by the large-agriculture cycle: TTM …
Accumulation Zones
| Metric |
AMZN |
DE |
| Zone Low |
$223.25 |
$462.74 |
| Zone High |
$253.02 |
$524.44 |
| In Buy Zone? |
Yes
|
No
|