AMZN vs BLK: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and BlackRock, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-21.
Amazon.com, Inc. · Consumer Cyclical
$251.19
+18.5% upside to fair value
Med Conviction
Grade B
High Quality
VS
BlackRock, Inc. · Financial Services
$1,069.78
+44.0% upside to fair value
High Conviction
Grade A
High Quality
QuantHub Verdict
BLK has more upside to fair value
(+44.0%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
AMZN |
BLK |
| Current Price |
$251.19 |
$1,069.78 |
| Fair Value Estimate |
$297.67 |
$1,540.94 |
| Upside to Fair Value |
+18.5%
|
+44.0%
|
| Market Cap |
$2,702.1B |
$165.8B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
11.2x
|
15.9x
|
| Price / Sales |
3.5x
|
6.1x
|
| Price / FCF |
—
|
71.5x
|
| Revenue Growth YoY |
+19.6%
|
+30.6%
|
| Gross Margin |
50.8%
|
55.7%
|
| Operating Margin |
12.1%
|
31.1%
|
| Return on Equity |
30.5%
|
11.7%
|
| Dividend Yield |
0% |
2.09% |
| FCF Yield |
—
|
1.4%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
Amazon.com operates a vast global retail enterprise spanning online and physical stores, third-party seller services, advertising, subscription offerings, and Amazon Web Services, the world's largest cloud infrastructure provider. The business quality is high: trailing-twelve-month gross margin of 50.8%, operating margin of 12.1%, and net margin of 17.4% reflect a durable mix shift toward high-ma…
BlackRock is the world's largest asset manager, overseeing $15.345 trillion in assets across ETFs, active strategies, alternatives, and the Aladdin investment-technology platform, serving institutional, intermediary, and individual clients globally. The business quality is high: TTM gross margin of 55.7%, operating margin of 31.1%, and net margin of 24.1% reflect the scalability of a fee-based mo…
Accumulation Zones
| Metric |
AMZN |
BLK |
| Zone Low |
$223.25 |
$1,155.70 |
| Zone High |
$253.02 |
$1,309.80 |
| In Buy Zone? |
Yes
|
Yes
|