AMZN vs BAC: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and Bank of America Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-22.
Amazon.com, Inc. · Consumer Cyclical
$251.19
+18.5% upside to fair value
Med Conviction
Grade B
High Quality
VS
Bank of America Corporation · Financial Services
$57.96
+15.7% upside to fair value
Med Conviction
Grade B
QuantHub Verdict
AMZN has more upside to fair value
(+18.5%).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
AMZN |
BAC |
| Current Price |
$251.19 |
$57.96 |
| Fair Value Estimate |
$297.67 |
$67.08 |
| Upside to Fair Value |
+18.5%
|
+15.7%
|
| Market Cap |
$2,702.1B |
$411.3B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
11.2x
|
24.4x
|
| Price / Sales |
3.5x
|
2.1x
|
| Price / FCF |
—
|
4.4x
|
| Revenue Growth YoY |
+19.6%
|
+5.8%
|
| Gross Margin |
50.8%
|
59.3%
|
| Operating Margin |
12.1%
|
22.5%
|
| Return on Equity |
30.5%
|
11.1%
|
| Dividend Yield |
0% |
2.0% |
| FCF Yield |
—
|
22.88%
|
| Analyst Consensus |
Strong Buy
|
Buy
|
Investment Thesis
Amazon.com operates a vast global retail enterprise spanning online and physical stores, third-party seller services, advertising, subscription offerings, and Amazon Web Services, the world's largest cloud infrastructure provider. The business quality is high: trailing-twelve-month gross margin of 50.8%, operating margin of 12.1%, and net margin of 17.4% reflect a durable mix shift toward high-ma…
Bank of America Corporation is a diversified U.S. money-center bank operating through Consumer Banking, Global Wealth & Investment Management, Global Banking, and Global Markets, serving roughly 67 million consumer and small business clients through about 4,200 retail financial centers and 16,000 ATMs as of the last detailed disclosure. The franchise quality is solid but not exceptional: TTM net …
Accumulation Zones
| Metric |
AMZN |
BAC |
| Zone Low |
$223.25 |
$50.31 |
| Zone High |
$253.02 |
$57.02 |
| In Buy Zone? |
Yes
|
No
|