AMZN vs BAC: Which Is the Better Buy?
Side-by-side comparison of Amazon.com, Inc. and Bank of America Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-14.
Amazon.com, Inc. · Consumer Cyclical
$242.67
+22.0% upside to fair value
Grade B
High Quality
VS
Bank of America Corporation · Financial Services
$59.50
-45.0% upside to fair value
Grade C
QuantHub Verdict
AMZN has more upside to fair value
(+22.0%).
BAC trades at a lower forward P/E
(14.6x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
AMZN |
BAC |
| Current Price |
$242.67 |
$59.50 |
| Fair Value Estimate |
$295.95 |
$32.73 |
| Upside to Fair Value |
+22.0%
|
-45.0%
|
| Market Cap |
$2,610.4B |
$422.2B |
| Forward P/E |
28.7x
|
14.6x
|
| EV / EBITDA |
14.4x
|
13.3x
|
| Price / Sales |
3.5x
|
2.4x
|
| Price / FCF |
-1056.0x
|
7.5x
|
| Revenue Growth YoY |
+16.6%
|
-35.6%
|
| Gross Margin |
50.6%
|
63.2%
|
| Operating Margin |
11.5%
|
22.9%
|
| Return on Equity |
23.3%
|
10.5%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
—
|
13.4%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
Amazon.com, Inc. operates a diversified platform with core engines in retail, AWS cloud services, and advertising, leveraging a strong competitive moat driven by scale, logistics, and technology leadership. The company exhibits high business quality with 23.3% ROE, 16.6% revenue growth, and 76.7% earnings growth in the most recent quarter, supported by a widening moat in e-commerce and cloud. Des…
Bank of America Corporation operates as a diversified bank within the financial services sector, offering a broad range of banking and financial products. The business quality is medium, supported by a 10.5% return on equity and solid margins, but recent revenue declined sharply by 35.6% in the most recent quarter, indicating top-line pressure. Despite earnings growth of 16.1% in the same period,…
Accumulation Zones
| Metric |
AMZN |
BAC |
| Zone Low |
$221.96 |
$24.55 |
| Zone High |
$251.56 |
$27.82 |
| In Buy Zone? |
Yes
|
No
|