AMZN vs BAC: Which Is the Better Buy?

Side-by-side comparison of Amazon.com, Inc. and Bank of America Corporation — fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-20.
Amazon.com, Inc. · Consumer Cyclical
$259.34
+21.8% upside to fair value
Grade B High Quality
VS
Bank of America Corporation · Financial Services
$53.95
-41.2% upside to fair value
Grade C
QuantHub Verdict
AMZN has more upside to fair value (+21.8%). BAC trades at a lower forward P/E (12.3x). These are model outputs — not personalized investment advice. See all research →
Valuation & Fundamentals
Metric AMZN BAC
Current Price $259.34 $53.95
Fair Value Estimate $316.00 $31.74
Upside to Fair Value +21.8% -41.2%
Market Cap $2,789.8B $387.2B
Forward P/E 26.5x 12.3x
EV / EBITDA 16.8x 12.7x
Price / Sales 3.9x 2.2x
Price / FCF 30.7x
Revenue Growth YoY +17.0% -35.6%
Gross Margin 51.8% 63.2%
Operating Margin 13.1% 22.9%
Return on Equity 21.5% 10.5%
Dividend Yield 0% 0%
FCF Yield -0.81% 3.26%
Analyst Consensus Strong Buy Strong Buy
Investment Thesis
AMZN — Amazon.com, Inc.
Amazon delivered a landmark Q1 2026 with revenue of $181.5 billion up 17% year over year and diluted EPS of $2.78 versus the $1.63 consensus, driven by AWS reaccelerating to 28% growth, its fastest pace in fifteen quarters, and a record consolidated operating margin of 13.1%. AWS generated $37.6 billion in revenue at a 37.7% segment operating margin, contributing $14.2 billion in operating income…
BAC — Bank of America Corporation
Bank of America Corporation is a leading diversified bank with $3.41 trillion in assets and a broad footprint across consumer banking, global markets, wealth management, and corporate banking. The company benefits from a strong market position and experienced leadership under CEO Brian T. Moynihan. However, the stock is currently overvalued, trading approximately 36% above its fair value estimate…
Accumulation Zones
Metric AMZN BAC
Zone Low $237.00 $23.80
Zone High $268.60 $26.98
In Buy Zone? Yes No
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