AMZN vs AVGO: Which Is the Better Buy?

Side-by-side comparison of Amazon.com, Inc. and Broadcom Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-06.
Amazon.com, Inc. Β· Consumer Cyclical
$242.67
+22.0% upside to fair value
Grade B High Quality
VS
Broadcom Inc. Β· Technology
$379.86
-41.0% upside to fair value
Grade C High Quality
QuantHub Verdict
AMZN has more upside to fair value (+22.0%). AMZN trades at a lower forward P/E (28.7x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric AMZN AVGO
Current Price $242.67 $379.86
Fair Value Estimate $295.95 $223.93
Upside to Fair Value +22.0% -41.0%
Market Cap $2,610.4B $1,806.8B
Forward P/E 28.7x 61.3x
EV / EBITDA 14.4x 44.1x
Price / Sales 3.5x 23.9x
Price / FCF -1056.0x 55.2x
Revenue Growth YoY +16.6% +47.9%
Gross Margin 50.6% 67.0%
Operating Margin 11.5% 43.7%
Return on Equity 23.3% 36.4%
Dividend Yield 0% 0%
FCF Yield β€” 1.81%
Analyst Consensus Strong Buy Strong Buy
Investment Thesis
AMZN β€” Amazon.com, Inc.
Amazon.com, Inc. operates a diversified platform with core engines in retail, AWS cloud services, and advertising, leveraging a strong competitive moat driven by scale, logistics, and technology leadership. The company exhibits high business quality with 23.3% ROE, 16.6% revenue growth, and 76.7% earnings growth in the most recent quarter, supported by a widening moat in e-commerce and cloud. Des…
AVGO β€” Broadcom Inc.
Broadcom Inc. is a leading technology company specializing in semiconductors and infrastructure software, with a business split nearly evenly between these two segments. The company benefits from a durable competitive moat driven by customer concentration in mission-critical infrastructure, high switching costs, and a broad portfolio spanning semiconductors and infrastructure software. Broadcom h…
Accumulation Zones
Metric AMZN AVGO
Zone Low $221.96 $167.95
Zone High $251.56 $190.34
In Buy Zone? Yes No
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