AAPL vs VRTV: Which Is the Better Buy?
Side-by-side comparison of Apple Inc. and Veritiv Corporation β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-24.
Apple Inc. Β· Technology
$337.02
+9.9% upside to fair value
Med Conviction
Grade B
High Quality
VS
Veritiv Corporation Β· Industrials
$169.99
-45.0% upside to fair value
Med Conviction
Grade D
QuantHub Verdict
AAPL has more upside to fair value
(+9.9%).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
AAPL |
VRTV |
| Current Price |
$337.02 |
$169.99 |
| Fair Value Estimate |
$370.54 |
$93.49 |
| Upside to Fair Value |
+9.9%
|
-45.0%
|
| Market Cap |
$4,949.9B |
$2.3B |
| Forward P/E |
β
|
β
|
| EV / EBITDA |
29.6x
|
5.4x
|
| Price / Sales |
10.6x
|
0.4x
|
| Price / FCF |
36.2x
|
10.4x
|
| Revenue Growth YoY |
+16.4%
|
-19.0%
|
| Gross Margin |
48.7%
|
22.7%
|
| Operating Margin |
33.2%
|
5.9%
|
| Return on Equity |
137.2%
|
48.6%
|
| Dividend Yield |
0.31% |
1.48% |
| FCF Yield |
2.76%
|
9.57%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Apple Inc. is a global consumer-electronics and services platform whose hardware lineup (iPhone, Mac, iPad, wearables) and digital ecosystem (App Store, Apple Music, iCloud, Apple Pay, advertising) generated $31.78 of revenue per share and $9.30 of free cash flow per share on a trailing basis, with TTM gross margin of 48.7%, operating margin of 33.2%, net margin of 27.6%, and ROE of 137.2%. Businβ¦
Veritiv Corporation is a business-to-business distributor of specialty packaging, facility solutions, print, and publishing products, operating through four segments with a network of distribution centers and roughly 5,000 employees. The business quality is mixed: it generates a strong 48.6% ROE and trades at a low 7.13 trailing P/E and 5.44 EV/EBITDA, but revenue declined 19.0% year over year inβ¦
Accumulation Zones
| Metric |
AAPL |
VRTV |
| Zone Low |
$277.91 |
$70.12 |
| Zone High |
$314.96 |
$79.47 |
| In Buy Zone? |
No
|
No
|