AAPL vs TTD: Which Is the Better Buy?
Side-by-side comparison of Apple Inc. and The Trade Desk, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-13.
Apple Inc. · Technology
$294.80
-9.3% upside to fair value
Grade B-
High Quality
VS
The Trade Desk, Inc. · Technology
$23.08
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
TTD has more upside to fair value
(+45.0%).
TTD trades at a lower forward P/E
(25.3x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
AAPL |
TTD |
| Current Price |
$294.80 |
$23.08 |
| Fair Value Estimate |
$267.40 |
$33.47 |
| Upside to Fair Value |
-9.3%
|
+45.0%
|
| Market Cap |
$4,329.8B |
$10.8B |
| Forward P/E |
35.4x
|
25.3x
|
| EV / EBITDA |
27.3x
|
14.3x
|
| Price / Sales |
9.6x
|
3.6x
|
| Price / FCF |
33.5x
|
13.0x
|
| Revenue Growth YoY |
+16.6%
|
+11.8%
|
| Gross Margin |
47.9%
|
77.8%
|
| Operating Margin |
32.6%
|
20.3%
|
| Return on Equity |
146.7%
|
16.9%
|
| Dividend Yield |
0.34% |
0% |
| FCF Yield |
2.98%
|
7.71%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Apple Inc. is the world's most valuable consumer technology company, anchored by the iPhone franchise and a roughly $100 billion annual Services business that compounds at a low-to-mid teens rate on an installed base of approximately 2.5 billion active devices. Fiscal Q2 2026 results reported on April 30 showed revenue of $111.2 billion (+16.6% YoY) and EPS of $2.02 (+22.4% YoY), driven by a cont…
The Trade Desk, Inc. operates a leading self-service, cloud-based programmatic advertising platform focused on demand-side platform services, primarily in connected TV and audio advertising. The company benefits from a durable competitive moat driven by network effects, high customer retention above 95%, and a founder-led management team with deep industry expertise. Despite solid revenue growth …
Accumulation Zones
| Metric |
AAPL |
TTD |
| Zone Low |
$200.50 |
$25.10 |
| Zone High |
$227.30 |
$28.45 |
| In Buy Zone? |
No
|
Yes
|