AAPL vs ORCL: Which Is the Better Buy?

Side-by-side comparison of Apple Inc. and Oracle Corporation β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-06.
Apple Inc. Β· Technology
$308.63
+5.6% upside to fair value
Grade B High Quality
VS
Oracle Corporation Β· Technology
$184.31
+14.0% upside to fair value
Grade C High Quality
QuantHub Verdict
ORCL has more upside to fair value (+14.0%). ORCL trades at a lower forward P/E (31.0x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric AAPL ORCL
Current Price $308.63 $184.31
Fair Value Estimate $325.93 $210.13
Upside to Fair Value +5.6% +14.0%
Market Cap $4,533.0B $530.1B
Forward P/E 37.2x 31.0x
EV / EBITDA 28.6x 20.4x
Price / Sales 10.0x 7.9x
Price / FCF 35.1x -22.4x
Revenue Growth YoY +16.6% +20.6%
Gross Margin 47.9% 65.8%
Operating Margin 32.6% 30.8%
Return on Equity 146.7% 50.4%
Dividend Yield 0% 0%
FCF Yield 2.85% β€”
Analyst Consensus Buy Strong Buy
Investment Thesis
AAPL β€” Apple Inc.
Apple Inc. is a leading technology company specializing in consumer electronics, software, and services, with a durable competitive moat driven by its integrated ecosystem of devices, operating systems, and services. The company benefits from strong brand loyalty, high margins with a gross margin of 47.9%, and consistent earnings growth, including a 19.4% increase in earnings in the most recent q…
ORCL β€” Oracle Corporation
Oracle Corporation is a leading enterprise software and cloud infrastructure provider with a durable competitive moat driven by its extensive software portfolio, strong cloud growth, and stable leadership. The company reported $57.4 billion in revenue for fiscal 2025, growing 8% year-over-year, with cloud services and license support growing 12%. Oracle's cloud infrastructure (OCI) is a key growt…
Accumulation Zones
Metric AAPL ORCL
Zone Low $244.45 $157.60
Zone High $277.04 $178.61
In Buy Zone? No No
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