AAPL vs MU: Which Is the Better Buy?

Side-by-side comparison of Apple Inc. and Micron Technology, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-06.
Apple Inc. ยท Technology
$308.63
+5.6% upside to fair value
Grade B High Quality
VS
Micron Technology, Inc. ยท Technology
$1,048.51
-45.0% upside to fair value
Grade C
QuantHub Verdict
AAPL has more upside to fair value (+5.6%). MU trades at a lower forward P/E (23.4x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric AAPL MU
Current Price $308.63 $1,048.51
Fair Value Estimate $325.93 $576.68
Upside to Fair Value +5.6% -45.0%
Market Cap $4,533.0B $1,182.4B
Forward P/E 37.2x 23.4x
EV / EBITDA 28.6x 25.9x
Price / Sales 10.0x 13.1x
Price / FCF 35.1x 25.8x
Revenue Growth YoY +16.6% +345.7%
Gross Margin 47.9% 72.6%
Operating Margin 32.6% 65.7%
Return on Equity 146.7% 70.5%
Dividend Yield 0% 0%
FCF Yield 2.85% 3.87%
Analyst Consensus Buy Strong Buy
Investment Thesis
AAPL โ€” Apple Inc.
Apple Inc. is a leading technology company specializing in consumer electronics, software, and services, with a durable competitive moat driven by its integrated ecosystem of devices, operating systems, and services. The company benefits from strong brand loyalty, high margins with a gross margin of 47.9%, and consistent earnings growth, including a 19.4% increase in earnings in the most recent qโ€ฆ
MU โ€” Micron Technology, Inc.
Micron Technology is a leading semiconductor company specializing in DRAM and NAND memory products, with a strong focus on high-value memory for cloud and AI applications. The company benefits from scale, advanced process technology, and U.S.-based manufacturing, but its competitive moat is narrow and cyclical compared to peers like Samsung and SK Hynix. Micron's recent financial performance is eโ€ฆ
Accumulation Zones
Metric AAPL MU
Zone Low $244.45 $432.51
Zone High $277.04 $490.18
In Buy Zone? No No
โ† AAPL Research    MU Research โ†’    All Research