AAPL vs MELI: Which Is the Better Buy?
Side-by-side comparison of Apple Inc. and MercadoLibre, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-24.
Apple Inc. · Technology
$337.02
+9.9% upside to fair value
Med Conviction
Grade B
High Quality
VS
MercadoLibre, Inc. · Consumer Cyclical
$1,828.94
+25.8% upside to fair value
Med Conviction
Grade B+
High Quality
QuantHub Verdict
MELI has more upside to fair value
(+25.8%).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
AAPL |
MELI |
| Current Price |
$337.02 |
$1,828.94 |
| Fair Value Estimate |
$370.54 |
$2,300.00 |
| Upside to Fair Value |
+9.9%
|
+25.8%
|
| Market Cap |
$4,949.9B |
$92.7B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
29.6x
|
33.0x
|
| Price / Sales |
10.6x
|
2.6x
|
| Price / FCF |
36.2x
|
7.4x
|
| Revenue Growth YoY |
+16.4%
|
+49.8%
|
| Gross Margin |
48.7%
|
42.7%
|
| Operating Margin |
33.2%
|
8.3%
|
| Return on Equity |
137.2%
|
26.5%
|
| Dividend Yield |
0.31% |
0% |
| FCF Yield |
2.76%
|
13.44%
|
| Analyst Consensus |
Buy
|
Buy
|
Investment Thesis
Apple Inc. is a global consumer-electronics and services platform whose hardware lineup (iPhone, Mac, iPad, wearables) and digital ecosystem (App Store, Apple Music, iCloud, Apple Pay, advertising) generated $31.78 of revenue per share and $9.30 of free cash flow per share on a trailing basis, with TTM gross margin of 48.7%, operating margin of 33.2%, net margin of 27.6%, and ROE of 137.2%. Busin…
MercadoLibre operates Latin America's leading ecommerce marketplace alongside Mercado Pago payments, credit, logistics, advertising and loyalty products, creating a broad ecosystem with meaningful network effects and cross-sell. Business momentum remains strong: revenue and financial income grew 49.8% year over year in the most recent quarter to $10.169 billion, GMV increased 44%, TPV rose 56%, a…
Accumulation Zones
| Metric |
AAPL |
MELI |
| Zone Low |
$277.91 |
$1,725.00 |
| Zone High |
$314.96 |
$1,955.00 |
| In Buy Zone? |
No
|
Yes
|