AAPL vs BA: Which Is the Better Buy?
Side-by-side comparison of Apple Inc. and The Boeing Company β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-13.
Apple Inc. Β· Technology
$294.80
-9.3% upside to fair value
Grade B-
High Quality
VS
The Boeing Company Β· Industrials
$231.28
+45.0% upside to fair value
Grade C
QuantHub Verdict
BA has more upside to fair value
(+45.0%).
AAPL trades at a lower forward P/E
(35.4x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
AAPL |
BA |
| Current Price |
$294.80 |
$231.28 |
| Fair Value Estimate |
$267.40 |
$335.36 |
| Upside to Fair Value |
-9.3%
|
+45.0%
|
| Market Cap |
$4,329.8B |
$181.8B |
| Forward P/E |
35.4x
|
83.4x
|
| EV / EBITDA |
27.3x
|
30.8x
|
| Price / Sales |
9.6x
|
2.0x
|
| Price / FCF |
33.5x
|
776.7x
|
| Revenue Growth YoY |
+16.6%
|
+14.0%
|
| Gross Margin |
47.9%
|
4.8%
|
| Operating Margin |
32.6%
|
-5.9%
|
| Return on Equity |
146.7%
|
-8723.1%
|
| Dividend Yield |
0.34% |
0% |
| FCF Yield |
2.98%
|
0.13%
|
| Analyst Consensus |
Buy
|
Strong Buy
|
Investment Thesis
Apple Inc. is the world's most valuable consumer technology company, anchored by the iPhone franchise and a roughly $100 billion annual Services business that compounds at a low-to-mid teens rate on an installed base of approximately 2.5 billion active devices. Fiscal Q2 2026 results reported on April 30 showed revenue of $111.2 billion (+16.6% YoY) and EPS of $2.02 (+22.4% YoY), driven by a contβ¦
The Boeing Company is a leading global aerospace and defense firm operating across commercial airplanes, defense, space and security, and global services segments. Despite a challenging operating margin of negative 5.9% and a high trailing P/E of 83.43, Boeing is currently fairly valued with a fair value estimate of $422.56, implying an 82.7% upside from the current price of $231.28. The company β¦
Accumulation Zones
| Metric |
AAPL |
BA |
| Zone Low |
$200.50 |
$251.52 |
| Zone High |
$227.30 |
$285.06 |
| In Buy Zone? |
No
|
Yes
|