AAPL vs BA: Which Is the Better Buy?
Side-by-side comparison of Apple Inc. and The Boeing Company β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-07.
Apple Inc. Β· Technology
$308.63
+5.6% upside to fair value
Grade B
High Quality
VS
The Boeing Company Β· Industrials
$234.54
+45.0% upside to fair value
Grade C
QuantHub Verdict
BA has more upside to fair value
(+45.0%).
AAPL trades at a lower forward P/E
(37.2x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
AAPL |
BA |
| Current Price |
$308.63 |
$234.54 |
| Fair Value Estimate |
$325.93 |
$340.08 |
| Upside to Fair Value |
+5.6%
|
+45.0%
|
| Market Cap |
$4,533.0B |
$184.9B |
| Forward P/E |
37.2x
|
96.9x
|
| EV / EBITDA |
28.6x
|
30.4x
|
| Price / Sales |
10.0x
|
2.0x
|
| Price / FCF |
35.1x
|
-177.6x
|
| Revenue Growth YoY |
+16.6%
|
+14.0%
|
| Gross Margin |
47.9%
|
4.8%
|
| Operating Margin |
32.6%
|
-5.9%
|
| Return on Equity |
146.7%
|
-8723.1%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
2.85%
|
β
|
| Analyst Consensus |
Buy
|
Strong Buy
|
Investment Thesis
Apple Inc. is a leading technology company specializing in consumer electronics, software, and services, with a durable competitive moat driven by its integrated ecosystem of devices, operating systems, and services. The company benefits from strong brand loyalty, high margins with a gross margin of 47.9%, and consistent earnings growth, including a 19.4% increase in earnings in the most recent qβ¦
The Boeing Company operates in the Industrials sector within the Aerospace & Defense industry, manufacturing commercial jetliners, defense, space, and security systems. Despite a challenging operating margin of -5.9% and a negative free cash flow per share of -2.46, Boeing shows strong recent earnings growth of 89.2% and revenue growth of 14.0% in the most recent quarter, signaling a potential reβ¦
Accumulation Zones
| Metric |
AAPL |
BA |
| Zone Low |
$244.45 |
$255.06 |
| Zone High |
$277.04 |
$289.07 |
| In Buy Zone? |
No
|
Yes
|